"Assert nothing audaciously, deny nothing frivolously." Montaigne

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Strategy

The Great Man Theory of Entrepreneurship

Why is the world the way it is today? Why does America dominate the international political landscape, and not, say, Tanzania? Why did Christianity become the most popular religion in the world and not Buddhism? For all of huma...

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Hiring a milkshake - finding the jobs to be done

A common piece of advice shared with budding entrepreneurs is that you should start a business with the intention of filling a gap in the market, or providing a service where there is a need. However, a good way to frame this s...

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